Hey Photographer!
With a no-BS approach, a can-do attitude, and my loyal fur missile, Oakley, by my side, I’m here to help you cut through the noise and build a business that works as hard as you do. Let’s take those big, scary dreams and turn them into real, tangible wins—one bold move at a time
Photography is more than just a job; it’s a passion, a creative outlet, and for many of us, a way of life. The thrill of capturing that perfect moment, the satisfaction of seeing your work bring joy to others, and the creative freedom it offers are unmatched. But let’s be real—the demands of running a photography business can quickly lead to burnout if you’re not careful. In an industry where the lines between work and personal life blur like that dreamy f/1.2 shot, achieving a healthy work-life balance isn’t just a nice-to-have; it’s crucial for long-term success and personal well-being. Keep reading as I share my 10 simple steps to achieve work-life balance as a photographer.
There have been a few times in my two-decade career as a wedding and portrait photographer where I hit rock bottom. As my business gained traction and success, my health took a nosedive. I piled on weight, ran on caffeine, and spent countless late nights glued to my computer, editing until my eyes burned. My “exercise” was pretty much limited to rushing to meet the FedEx guy at the door with print and album deliveries or lugging gear around during an 8-hour wedding day.
One night, we were supposed to attend a family friend’s birthday party. I stood in my closet, surrounded by clothes that no longer fit, and that’s when reality slapped me in the face. I needed to make a change—not just to survive my business, but to survive, period. But that change didn’t come easily. It took about a dozen failed attempts at dieting and exercise before anything stuck.
Every time I tried to put myself at the top of my to-do list, guilt would creep in and knock me right back down. Instead of adopting the “oxygen mask” mindset—where you take care of yourself first so you can take care of others—I stayed on the same unhealthy hamster wheel. It wasn’t until I decided to alter everything about how I ran my business that I finally made a lasting change. And while that might sound extreme, I’ve spoken with countless photographers who’ve faced similar struggles with their health and work-life balance.
One of the biggest shifts I had to make? Letting go of “Keeping Up with the Joneses” and embracing a life that didn’t revolve around the hustle culture.
There’s this pervasive belief that constant hustling and long hours are the keys to success. Sure, hard work is important, but this mentality often leads to neglecting your own needs, resulting in exhaustion, creative block, and even resentment toward your work. It’s essential to challenge this myth and recognize that true success includes maintaining a fulfilling personal life alongside a thriving business.
One of the most effective ways to achieve a better work-life balance is by outsourcing tasks that don’t require your personal touch. As photographers and business owners, our primary focus should be on capturing and creating beautiful images. Yet, running a business involves a multitude of tasks that can quickly eat into your time and energy.
By outsourcing these tasks to a virtual assistant, virtual studio manager, or specialized services, you can reclaim valuable time to focus on what you love—photography. Plus, it allows you to work ON your business instead of IN your business while reducing stress and preventing burnout.
In the hustle and bustle of managing a photography business, it’s easy to forget the most important person in the equation—you. Prioritizing self-care is not a luxury; it’s a necessity. If you’re not at your best, your work will suffer, and so will your personal life.
By making self-care a non-negotiable part of your daily routine, you’ll be better equipped to handle the demands of your business without feeling overwhelmed. Remember, a well-rested and healthy you is more productive, creative, and happy.
What you put into your body directly impacts your energy levels, creativity, and overall well-being. Long hours behind the camera or in front of the computer can lead to poor eating habits, which in turn affect your performance and mood.
When you take care of your body, you’ll find that you have more energy to invest in both your work and personal life, making it easier to maintain a healthy balance.
While photography may be your passion, it’s important to have hobbies and interests outside of your business. Engaging in activities that have nothing to do with work can help you recharge, spark creativity, and bring joy to your life.
Whether it’s painting, gardening, playing a musical instrument, or even something as simple as reading, make time for hobbies that make you happy. These activities will help you maintain a well-rounded life, preventing burnout and keeping your passion for photography alive.
In a world that glorifies busyness, it can be difficult to embrace downtime without feeling guilty. However, rest is not only essential for your health but also for your creativity and productivity.
Give yourself permission to take breaks, enjoy weekends, and even take vacations. Remember, it’s during these moments of rest that you’re often able to find inspiration and regain your enthusiasm for your work.
Every photographer knows that there are busy seasons—whether it’s wedding season, holiday portrait sessions, or corporate events. During these times, work can feel overwhelming, but with the right preparation, you can navigate busy seasons without sacrificing your work-life balance.
By planning and implementing these strategies, you’ll be able to maintain a healthy balance even when your workload increases.
Achieving work-life balance is not about perfection; it’s about finding harmony between your professional and personal life. Here are some practical tips to help you set yourself up for success:
Clearly define your work hours and stick to them. Communicate these boundaries to clients and colleagues to ensure that your personal time is respected.
Tip: Use tools like Google Calendar or apps like Setmore to block out your work hours and personal time. Share your availability with clients upfront to set clear expectations.
Use tools like to-do lists and project management apps to prioritize tasks and focus on what’s most important. Delegate or postpone less critical tasks to maintain balance.
Tip: Start your day by identifying your top three priorities and focus on completing them first. Use tools like Trello or Asana to organize and track your tasks efficiently.
Don’t be afraid to decline projects or opportunities that don’t align with your goals or that would overextend you. Saying no is essential to protecting your time and energy.
Tip: Develop a polite but firm response template for declining offers, such as, “Thank you for the opportunity, but I’m currently focused on other commitments that align with my goals.”
Take time to regularly evaluate your work-life balance. If you find that work is taking over, make adjustments to bring more balance into your life.
Tip: Set a monthly reminder to review your work-life balance. Consider keeping a journal to track how you’re spending your time and identify areas that need adjustment.
Identify tasks that can be automated, such as social media posting, email marketing, and appointment scheduling. Automation tools can save you time and reduce the mental load of repetitive tasks, freeing up your schedule for more important activities.
Tip: Use platforms like Buffer or Hootsuite for scheduling social media posts and tools like Zapier to automate workflows across different apps.
Having a dedicated workspace, whether it’s a home office or a specific area in your studio, helps create a clear separation between work and personal life. This physical boundary can improve focus during work hours and make it easier to switch off when the workday ends.
Tip: Personalize your workspace to inspire creativity and productivity, and ensure it’s free from distractions that can blur the lines between work and relaxation.
Grouping similar tasks, such as editing, client meetings, or social media management, can make your workflow more efficient. Batching reduces the time lost to switching between different types of work and helps you maintain focus.
Tip: Dedicate specific days or blocks of time each week to handle these tasks in batches, such as editing all client photos on Wednesdays.
Just as you delegate tasks in your business, consider delegating household responsibilities. Hiring help for cleaning, meal prep, or childcare can free up more time for both your work and personal life, reducing stress and improving balance.
Tip: Consider using a service like TaskRabbit for odd jobs or hiring a regular cleaner to take one more thing off your plate.
In addition to your professional goals, set personal goals that focus on your well-being, relationships, and hobbies. Having clear personal objectives helps ensure that you’re dedicating time and energy to areas of your life outside of work.
Tip: Break down your personal goals into actionable steps, just like you would with business goals. Celebrate small wins to stay motivated.
Don’t hesitate to seek support, whether it’s hiring a business coach, attending a workshop, or joining a community of fellow photographers. Surrounding yourself with a support system can provide guidance, reduce isolation, and help you navigate challenges more effectively.
Tip: Schedule a 30-minute meet-and-greet call with me to discuss how I can support you in achieving work-life balance, or start the conversation via email to explore ways to bring harmony into your life.
As photographers, our work isn’t just a job; it’s a reflection of our passion and creativity. But to sustain that passion over the long term, maintaining a healthy work-life balance is key. By outsourcing tasks, prioritizing self-care, nourishing your body, engaging in hobbies, embracing downtime, and preparing for busy seasons, you can create a fulfilling and successful career without sacrificing your personal well-being.
Remember, the goal isn’t just to build a successful photography business—it’s to create a life you love, where your work enhances your happiness rather than detracts from it. So, take a step back, breathe, and give yourself the space to enjoy both your work and your life. Your creativity, health, and happiness will thank you for it.
If you ever find yourself needing a little extra support to balance the demands of your photography business, I’m here to help. Whether you’re looking for advice, operational support, or just someone to bounce ideas off of, let’s start the conversation. Feel free to reach out to me via email or book a complimentary 30-minute meet-and-greet call. I’d love to chat and see how we can make your work-life balance more manageable and fulfilling.
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I'm so glad you're here, stick around, there's so much to see,
xo, Amanda