The Art of Selling Portraits 

How I Went From $250 to $1,500 Sales
with a Simple In-Person Sales Approach

Are you frustrated by low sales, even though your portraits are gallery-worthy?

I understand the struggle.

For years, I was stuck in the same cycle—creating beautiful work but facing underwhelming sales.

That all changed when I embraced In-Person Sales (IPS). With a low-tech yet powerful approach, I went from $250 to $1,500 per sale practically overnight.

Now, I’m sharing every step of my journey to help you achieve the same success.

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Master In-Person Sales

Where most photographers

Lack of Confidence in Their Work or Sales Skills
Doubt in their artistry or hesitation in their sales abilities leads photographers to undervalue their work, often giving it away for far less than it’s worth.

Pricing Based on Competition, Not Value
Instead of reflecting the unique quality and experience they offer, many photographers base their pricing on competitors, leaving money on the table and undervaluing their craft.

Overcomplicating the Sales Process
A confusing or overly complex sales process creates friction, making it harder for clients to commit to a purchase, no matter how much they love the photos.

Failing to Educate Clients Before the Sale
When clients aren’t informed about the value of prints, products, or the purchasing process from the beginning, they’re unprepared to invest, leaving photographers frustrated with lackluster sales.

Taking a Passive Approach
Relying on online galleries and “hoping” for a sale leads to disappointment. Without a strategic in-person or guided sales approach, potential clients are left unengaged and opportunities are lost.

STRUGGLE TO MAKE SALES

The Art of Selling Portraits Master In-Person Sales

Avoiding In-Person Sales Altogether

Fear of coming across as “salesy” or pushy keeps many photographers from even trying in-person sales.

This hesitation not only limits revenue but also the opportunity to create a premium client experience.

4

wHAT THEY'VE TRIED bEFORE...

1

Sharing Galleries Without Guidance

Simply sending an online gallery and expecting clients to navigate the process on their own often leads to confusion or inaction.

Without clear instructions or support, clients are less likely to make meaningful purchases.

2

Attempting In-Person Sales Without a Strategy

While in-person sales have immense potential, diving in without a well-thought-out system often results in disappointing numbers.

The discouragement can make photographers give up too soon, missing out on what could be a transformational approach.

3

Bundling All Images Into the Photoshoot Investment

Including all the images upfront might feel like a convenient option, but it eliminates the opportunity for additional sales.

Without a moment of reveal or excitement, clients miss the chance to truly value your work.

this is for you

Confidently Sell Your Work Post-Photoshoot
  • Fear of coming across as “salesy” is holding you back from showcasing the true value of your artistry
Design a Sales Process That Delights Your Clients
  • You want a seamless and enjoyable process that not only feels effortless but also reflects the luxury experience your brand promises.
Offer Products Your Clients Truly Treasure
  • Create keepsakes and heirloom-quality products that clients can’t wait to display, share, and gift to loved ones.
Consistently Increase Your Sales Beyond the Photoshoot Fee
  • You’re ready to go beyond the basics, driving consistent revenue and elevating your average sale with every client.
Deliver a Luxury Experience That Sets You Apart
  • Stand out from the crowd of photographers offering only online galleries by providing a premium, memorable experience your clients will rave about

What's INSIDE:

Step-by-Step Guide: Navigate the IPS process effortlessly with a detailed roadmap.

Marketing Mastery: Learn how to market your sessions both in-person and virtually.

Client Education: Develop tactics to educate clients on the value of high-ticket photography.

Mindset & Confidence Building: Cultivate the confidence to sell your creative work.

Overcome Objections: Get equipped with responses to address and overcome client hesitancies.

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DUE TO THE DIGITAL NATURE OF THIS PRODUCT,
ALL SALES ARE FINAL - NO REFUNDS

With a no-nonsense approach and unwavering drive, I’m here to help you cut through the overwhelm and transform ambitious dreams into tangible success—one bold, purposeful move at a time.

A Virtual Studio Manager, Creative Business Strategist, and Former Photographer Turned Operational Powerhouse.

Hi, I'm Amanda!

Yes, I do offer creative strategy and coaching sessions.
Send me an email hello@amandakraftcreativegroup.com and we'll coordinate a call.

DO YOU OFFER CREATIVE STRATEGY OR COACHING SESSIONS? 

By incorporating in-person sales into your photography business, you can anticipate an immediate return on your investment in this guide. You’ll cover the cost of any samples you've purchased and potentially see a boost in your sales average.

However, achieving success won't be instantaneous. Implementing in-person sales involves a process of trial and error, ongoing refinement, and continuous practice. With dedication and persistence, you'll gradually enhance your client experience and sales performance.

While I cannot guarantee the financial outcome of implementation, I genuinely hope this guide leads to your confidence selling in-person and of course, a larger average sales within your business. 

What Can I Expect by Implementing In-Person Sales in My Photography Business?

This guide is perfect for photographers at a crossroads—whether you're just starting out and want to avoid the pitfalls of low sales from online galleries, or you're an established photographer aiming to elevate your client experience with luxury, in-person sales.

If you're ready to transition from digital to face-to-face sales, enhance your pricing strategies, and boost your confidence in presenting your work, this guide will provide the insights and tools you need to thrive.

WHO IS THIS e-book FOR? 

Frequently Asked Questions